dougs digs

Spray-On Mud Makes a Splash

Targeting self-conscious 4x4 owners whose rugged vehicles seldom see obstacles bigger than a speed bump, the enterprising British e-tailer behind Spray-On Mud sells the scent of the countryside in a squirt bottle.

For 8 pounds (about $14.50), buyers get 0.75 liters (.85 quarts) of genuine filthy water, bottled from hills near the company's premises on the rural England-Wales border. The aim, says the website, is "to give your neighbors the impression you've just come back from a day's shooting or fishing -- anything but driving around town all day or visiting the retail park."