once in a while you get shown the light in the strangest of places if you look at it right
We have lost confidence in what we are seeing, hearing and reading: too much infotainment and not enough news; too many outlets telling the same stories; too much commercialism and too much hype. Every day, this commercial information system distorts our view of the world.
We have lost faith in the institutions of the mass media. A handful of corporations now control more than half the information networks around the world. At a time when people worldwide face hunger, social disruption, war and ecological collapse, only those who know how to walk the walk, talk the talk or pay big bucks are getting their message across.
We imagine a different system – a media democracy. We see great promise in the open communications of the internet and want that openness expanded into every form of media. We envision a global system of communications that has as its foundation the direct, democratic participation of citizens. To this end, we demand the timely transfer of key media sources back to the people.
TV Turnoff Week is no ordinary social ritual. The goal is simple: to shake up routines and get people questioning the role of TV in their lives. Sure, it’s a statement against dead-end couch culture. But it's also about cleaning up the mental environment. Like our oceans and air, our shared mindscape is littered with pollutants -- distorted news, manipulative ads, violence and top-down culture.
Turn it off . . . I dare you.